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Mall Of The Emirates Has Come Up With A New Logo
One of Dubai’s oldest and most popular malls, Mall of the Emirates, has rebranded.
The Mall of the Emirates rebrand includes an all-new logo. The new logo features the iconic red arches, now with a more simplified design.
The new Mall of the Emirates logo has large red arches above the name of the mall, in both English and Arabic text.
Previously, the logo’s arches were filled with images relating to the mall, including a shopping trolley, ski slope, penguins and an escalator.
![](https://hotspotdxb.com/wp-content/uploads/2023/10/Mall-of-the-Emirates-rebrand-1000x750-1.png)
Along with a new logo, the mall is implementing new digital services as part of its rebrand. These include being able to reserve parking spaces in advance with a ticketless ‘Smart Parking’ system.
There will also be a ‘Digital Concierge’ service for those who want to shop the brands at Mall of the Emirates without having to visit the mall themselves. When using this service, you will be connected with a concierge via WhatsApp who will shop for you and have your items delivered to you within four hours.
Michelle Walsh, senior director of marketing and communications at Majid Al Futtaim — Asset Management Business Unit said: “With a wealth of distinct features, the reimagined Mall of the Emirates invites customers to explore their own personal version of the mall through high-touch experiences that go beyond conventional shopping.”
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