Dubai’s Burj Khalifa Named World’s Most Popular Landmark With 17 Million Visitors Per Year

We all are well aware of the world’s tallest building ‘Burj Khalifa,’ which earned so many world records to its name. And here is the latest one: In a new study, it was named world’s popular landmark based on the number of visitors it draws in every year.

A staggering 17 million visitors flock to the world’s tallest tower every year, according to research conducted analytics website Switch On Business. The platform analysed search volumes and average visitor numbers for over 150 of the world’s most well-known landmarks to find out which are attracting the most attention globally.

The magnificent tower standing at 828 meters tall – three times the height of the famous Eiffel Tower in Paris – receives nearly 22 million Google searches and approximately 17 million visitors per year, “earning around $621 million in ticket revenue,” the study revealed.

Burj Khalifa is a must-see for travellers visiting Dubai, experts have said.

“Most cities that provide tourism have a landmark that people travel only to see and experience. And in Dubai, the Burj Khalifa takes the lead,” said Mir Wasim Raja, manager for MICE and holidays at Galadari Brothers International Travel Services.

“A visitor to Burj Khalifa can experience multiple things, like reaching nearly 800 metres in just less than 60 seconds, seeing the magnificent city from above, and much more,” said Raja.

Those visiting the record-breaking attraction should take note of the best time to view the city from the top.

Based on the official website of the Burj Khalifa, the sky view observatory ticket price per person starts at Dh80 and goes up to over Dh750.

The study also revealed that the number of tourists reached 917 million in 2022 worldwide as people returned to travel post-pandemic.